Hey there! It is so fantastic to see you here. 

I’m Alex, a hypnobirthing practitioner, doula and positive birth advocate. My passion in life is helping smart, sassy ladies like you enjoy a calm and empowering birth experience, especially for medicalised or c-section births.

But my path to where I am now started off somewhere very different…

I was working for a global investment bank in the City when I was pregnant with my first son. The days were long, the pace was fast and the morning sickness was real. I’d heard about positive birth and listened to a few audios as I lay in the bath each evening contemplating my growing belly.

I felt like the audios were enough and after all, I was doing yoga, going to NCT, eating well (ish) and didn’t exactly have any extra time to spend on positive birth prep.

I felt so lucky to have private healthcare for the upcoming birth and when the bubbles of birth fear would rise up, I would brush them away. It’ll be fine. It’ll be fine. It’ll be fine.

Fast forward to birth day, a planned induction. Bikini packed for the calm, positive, birth pool experience I had planned. But let’s just say it didn’t go as I had hoped, in fact, far from it. How had it gone so wrong, I mean, I feel like I’m an educated, rational person. I’ve been at the top of my career game for 10 years for God’s sake – how could I have lost control of something so precious? I felt guilty. I felt like a fraud. The knock-on effects on baby-feeding and bonding as our new family unit were felt for many months.

In the years that followed, I looked for answers and what I discovered surprised me….Oh my gosh, I had been blissfully ignorant to a wealth of super important information that would have been like gold dust during birth. I thought to myself, why are people not told this??

Skip to the birth of my second son – a planned caesarean. This time, I was armed with the right information about my mind, my body, my rights, my choices and the realities of birth and the post-natal period. And Jeez Louise, what a difference. The birth was calm, empowered, positive and I enjoyed every minute of it. I felt elated. I felt strong and courageous.

Having seen the difference the right preparation makes, I knew I wanted to get these golden nuggets of information out to as many pregnant people as I could. I trained in Hypnobirthing with the world-renowned Katharine Graves and as a birth and post-natal Doula with the amazing Kicki Hansard at the BirthBliss Academy. It is now my absolute pleasure to support, guide, and encourage others as they embark on their own journeys through pregnancy, birth and early parenthood.

I would be honoured to support you on your journey also. Check out the Courses page for upcoming course dates and subscribe to the BirthSure newsletter to be the first to get your hands on BirthSure pregnancy, birth and parenthood tips.

Hugs and happy vibes

Alex xx

Want to feel more prepared for a caesarean birth?